A study on customer satisfaction and preference towards net banking services in private sector banks with reference to Coimbatore city of India

Abstract

Banking in India originated in the last decades of the 18th century. The banks were The General Bank of India which was started in 1786. The three were merged in 1921 to form Imperial Bank of India, Which upon India's independence becomes the State Bank of India. But, the banking functions became an effective force only after the first decade of 20th century. The first NET BANKING SERVICES was implemented by ICICI Bank. Later on the other banks also introduced the NET BANKING SERVICES to the customers.